Sunday, 21 December 2008

Independent Publishers and Booksellers Doing it For Themselves

Legend Press, in conjunction with Arts Council England, has launched an innovative scheme ‘Exclusively Independent’ to bring independent bookshops and independent publishers together. They aim to drive further market share in the independent sector and publicise books that may not appear in the mainstream/commercial spotlight and yet still evidence raw and exciting talent.

With displays varying in size, set up across independent bookshops, the project aims to better integrate independent book publishers and booksellers, combining talents, strengthening individuality and building new and important relationships.

They have created a shelf-size display of the best books from independent publishers, selected on a monthly basis by an industry panel; the initiative offers POS, promotional discount and high-profile marketing support to the bookshops.

This month’s selection consists of Snowing and Greening of Thomas Passmore by our very own Paul Burman (Paperbooks Publishing), How we were Lost by Megan Taylor (Flame Books), Bonebreaker by Peter J. Murray (Mokee Jo Promotions), Black President by Rich Schmidt (Picnic Publishing), Good to be God by Tibor Fischer (Alma Books), Three Jumpers by Michael Marr (Paperbooks Publishing) Salmonella Men on Planet Porno by Yasutaka Tsutsui (Alma Books), Slow Food Story by Geoff Andrews (Pluto Press), and Give me a Sign by Shanta Everington (Flame Books).

Initially the scheme will feature in London based Independent Bookshops including Dulwich Bookshop, Eastside, Housmans, Bolingbroke, Primrose Hill, Bookseller Crow on the Hill and Peckham Review. With this month acting as a trial, after Christmas will see the list include additional shops throughout London and the surrounding areas.

To promote the project the scheme offers discounts, material, and events such as book signings and readings, to the shops.

No comments: